Pink Race

1 kilometre covered

1 CHF for breast cancer research

For the fourth consecutive year, the teams at Talan Switzerland and WIDE, Talan's digital agency, are joining forces for Pink October with the Pink Race. The concept is simple: throughout October, our employees walk and run to support the fight against breast cancer. Every kilometre covered = CHF 1 donated to support this cause. Whether running, walking, covering a few kilometres or several dozen: every contribution counts and helps strengthen our collective commitment.

Tally

Strava Counter

Distance317.38 km

Time39 h

Amount raised317.38 CHF

Participants9

Key information

THE BREAST CANCER LEAGUE

The Cancer League advises, supports and informs people affected by cancer and their loved ones. Its work includes prevention and screening, supporting people affected by cancer, and funding independent cancer research.

In Geneva, the Geneva Cancer League works closely with patients and their loved ones by providing information, guidance and support. Supporting the Pink Race helps raise awareness of their work and strengthen collective efforts to fight breast cancer.

Make a donation

6,800 and 60

Women and men affected each year

In Switzerland

Breast cancer is the most common cancer among women

Screening

Mammography is the main breast cancer screening method for women aged 50 and over

4 out of 5

People affected are over 50 years old at the time of diagnosis

1,410

The number of annual deaths resulting from breast cancer

89%

People affected are still alive five years after diagnosis.

Breast cancer

Prevention & Screening

Breast cancer can affect ALL women, regardless of their age, ethnicity or physical health. However, there are ways to reduce the risk, and early detection can help limit its impact. As a result, the number of women dying from breast cancer is decreasing each year. Early detection of the disease increases the chances of recovery.

Find out more

Who are we?

Born in 2023 within our teams in Switzerland, the Pink Race reflects a simple belief: collective commitment can have a tangible impact. Now led by Talan Switzerland, this initiative brings our employees together every year around a common cause.

Talan Switzerland

Talan is an international consulting and technology expertise group that supports companies and organisations in their transformation through technology, Data and Artificial Intelligence. In Switzerland, Talan brings together complementary areas of expertise around a shared ambition: putting innovation and technology at the service of positive and sustainable transformation.

WIDE, Talan's digital agency

WIDE is Talan's digital agency, specialising in the design of high-performing digital experiences and platforms. At the intersection of design, technology, data and marketing, WIDE supports brands and companies in creating useful, engaging and sustainable digital experiences. Beyond its digital expertise, WIDE also helps bring collective initiatives such as the Pink Race to life, putting creativity and technology at the service of meaningful projects.